Jason Atkins-Tuffs is the co-founder and co-owner of GWP Fitness. Together with his business partner, he built GWP to provide expert coaching, structured programming, and an environment that helps people stay consistent and achieve meaningful results.

Jason enjoys helping people achieve their goals in a way that is more effective, efficient, and enjoyable than they thought possible. Whether working with members, coaches, or clients, he is continually inspired by the impact that strength training and healthy habits can have on a person’s quality of life.

His background includes a Bachelor of Science in Health Science – Human Performance, licensure as a Massage Therapist, and advanced education through the Poliquin Institute, the Prague School of Rehabilitation, and Precision Nutrition.

Outside of the gym, Jason enjoys being active in the Gainesville community and spending time with his wife and daughter.